Verne

Building an innovation team.

In the VERNE® model, innovation is structured around the systematic detection of problems and opportunities within an organisation’s business model.

The task of an innovation team is to periodically monitor a business model in order to identify problems and opportunities and turn them into challenges on which to act.

The innovation cells are groups created for this specific purpose. They will respond to the challenges from the innovation team following the VERNE® process. They have to suggest and validate prototypes that will allow them to approach the company directors with a decision on whether there is an opportunity to turn challenges into projects. These projects are then developed by the corresponding areas of the business.